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Glossary

Plain-English explanations of the web design, development, SEO and advertising terms that come up when you plan or grow a website. 65 terms, each with examples, sources and answers to common questions.

Topic
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All terms A-Z

A
A/B Testing
Above the Fold
Alt Text
Anchor Text
Artificial Intelligence (AI)
Artisan
B
Backend Development
Backlink Profile
Blade
C
Cache
Canonicalization
ChatGPT
Composer
Composition
Content Management System (CMS)
Content Marketing
Conversion Rate Optimisation (CRO)
Cross-Browser Testing
D
Database
Domain
E
E-commerce
Eloquent
F
Favicon
G
Grid Layout
H
Hreflang
I
Influencer Marketing
Internal Linking
L
Landing Page
Laravel
Link Exchange
M
Meta Tags
Microdata Markup
Mobile App Developer
N
Neural Network
O
Off-Page SEO
On-Page SEO
Outreach
P
Parallax Effect
PPC
Prototyping in Web Design
R
Responsive Design
REST API
S
Scroll Animations
Search Engine Indexing
SEO
Snippet
Social Media Marketing
T
Technical Specification
U
User Experience (UX) Design
User Interface (UI) Design
V
Visual Hierarchy
W
Web Accessibility
Web Hosting
Website Analytics
Website Audit
Website Backup
Website Brief
Website Layout
Website Migration
Website Navigation
Website Visibility
White Space
Wireframe
WordPress
Y
Yoast SEO
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